Hong Kong China Rugby have announced the extension of its partnership with Nan Fung Group to continue its drive for sustainable and community-driven initiatives.
As part of the season-long extension, an NF Touch app has been released as an extension of the NF Seeds Programme, confirmed the union.
Rocky Chow, Chief Community Officer of the Hong Kong China Rugby said of the collaboration: ” We are grateful for Nan Fung Group’s partnership and the shared vision of making a positive difference in the community and utilising the power of sports in fostering social impact. Recognising the NF Seeds initiative’s objective of promoting green living, we believe that the active involvement of players will infuse the programme with even more positive energy.”
What Is The NF Seeds Programme – HKCR
Launched in 2022, the Nan Fung Seeds Programme was created to “promote green and sustainable lifestyle while supporting charitable causes.”
The NF Touch app, allows users to collect NF Seeds by engaging in simple daily tasks such as running, yoga, ensuring sufficient sleep, utilising recycling bins, using reusable coffee mugs or tumblers etc.
During the 2023/2024 season, Nan Fung Group will be giving away a total of 41,400 NF Seeds each week to the three winning men’s and three winning women’s teams for Nan Fung Group | SEWIT Men’s and Women’s Premiership – which means a total of 621,000 NF Seeds will be given away throughout the season.
NF Seeds can be used to contribute to acts of kindness to give back to the community said the press release from HKCR.
Some of the beneficiary organisations include:
- Rugby for Good
- A Drop of Life
- ChickenSoup Foundation
- Food Angel
- St. James’ Settlement FOOD-CO
- Society for Abandoned Animals Limited
- The Society for the Prevention of Cruelty to Animals
- SPCA
- House of Joy and Mercy
NF Touch Membership Programme – HKCR
In addition, the Nan Fung Group NF Touch membership programme aims to “encourage the public to adopt healthy, waste-reducing, and low-carbon lifestyles” through small changes to bring meaningful changes to improve personal well-being and the environment.
